Specialized Agency in Amazon and Marketplaces
At Década, we are a team of professionals with vast experience in marketplaces
Ready to help you discover growth opportunities through these online sales channels.
We are the missing piece to expand your business in Europe and America, saving time, money, and frustrations.
We will be your strategic partner, taking care of everything so you only need to worry about profits.
Our Team
Paula Vallacco
Paula is skilled in developing marketing strategies that drive engagement and growth.
She is passionate about digital marketing and innovative solutions.
Alba Carrasco
Alba brings her extensive experience in marketplace management, focusing on delivering results and optimizing client performance.
Ainhoa Zugasti
Ainhoa, our Marketplace Project Manager, is a movie lover and enjoys camping with her family.
She loves a good chocolate in the summer.
Alba Castellet
Alba is the CEO of Década and a mother of two girls.
Recognized as the Best Emerging Executive at the Marketplace Awards, she balances her responsibilities with enthusiasm and good humor.
Alex Castañeda
co-founder and Chief Operations Officer, is a specialist in web design and UX, especially in marketplaces.
Originally from Mexico, he is a leader passionate about travel and beer.
Diana Acosta
Diana, Account Manager, finds tranquility in nature with a good Colombian coffee and specializes in product listings.
Álvaro Domínguez
Álvaro brings his energy and marketplace experience, combined with a passion for CrossFit and walking his dog.
Didac López
Dídac, Catalogue Manager, is an enthusiast of travel, cheesecake, and cinema.
Lucía Cabo
Lucía, Marketplace Account Manager, has over three years of experience in marketplaces and a passion for grapes.
Diego Pérez
Diego, a specialist in marketplace advertising, is also a guitarist, bringing creativity to his work.
Fredy Sánchez
Fredy, a graphic designer, loves motorcycle racing and daily challenges, bringing passion and energy to design.
Juan Daniel García
Juan Daniel combines adventure and design, especially branding, finding balance between coffee and Photoshop.
Andrea Torres
Andrea, with over three years of experience, loves exploring nature with her dog and enjoys sweet white wine.
Alberto Antón
Alberto is a Senior professional with over 3 years of experience in Amazon DSP and Amazon Ads.
A programmatic specialist since 2018, Alberto is a restless soul always seeking challenges that put his skills into practice—especially those related to process automation and knowledge sharing. Always mindful of his team’s and community’s well-being, he has been coordinating the volunteer team at a shelter for LGBT youth facing family rejection for the past three years. On weekends, he spends his time creating healthy leisure spaces, such as roller-skating or hiking in groups.
Margoth Cruz
Margoth is a journalist by training and a storyteller by vocation. She has always seen writing as a powerful tool to connect, inspire, and communicate. Today, in her role as Content SEO Specialist at Década, she channels her passion for storytelling into strategic content that helps brands grow on marketplaces.
For her, writing —much like baking desserts— is a way to channel energy, especially during high-stress moments. A true coffee lover (strong coffee, of course), she can’t imagine starting the day without its aroma.
Joining Década was a natural step: a leading agency in marketplace management in Europe, known for its excellence, innovation, and vision. As her favorite quote by Ayn Rand says: “The question isn’t who is going to let me; it’s who is going to stop me.”
Dilma Ibáñez
A social communicator and journalist, Dilma has built a diverse professional path ranging from administrative assistance to digital marketing.
In recent years, she has focused her career on the digital space, working remotely as a Community Manager, virtual assistant, and catalog manager for brands in Spain and the U.S.
Passionate about continuous learning and always committed to doing her best, Dilma sees Década as the ideal place to grow professionally, surrounded by a team that inspires her. Outside of work, she enjoys music, reading, and traveling, but especially values the time spent with her daughter, creating unforgettable memories.
Laura Haro
Laura graduated in Marketing Management and Commercial Management, and a year ago completed a master’s degree in Digital Marketing and Artificial Intelligence. She has over three and a half years of experience in the marketplace world, managing accounts on platforms such as Amazon, Miravia, and eBay. Her aspiration is to continue growing her knowledge in digital and e-commerce environments and to learn from such a skilled and specialized team.
In her free time, she enjoys reading a good book while savoring a coffee in a charming café.
She chose Década because she saw it as the ideal place to continue her professional growth, highlighting its young and highly skilled team in the marketplace world, as well as everything the company culture conveys.
Raúl Bautista
Raúl is a designer at Década. Although he graduated in Industrial Design, over time he discovered his true calling in graphic and web design. He has worked in various sectors and led creative teams, always striving to add real value to each project. Passionate about connecting ideas and shaping them with purpose. Outside of work, he enjoys sports, photography, music, and reading. At Década, he found a place where design is lived with authenticity and meaning.
Jully Castro
Jully arrived in Spain three and a half years ago with the goal of advancing her life and career. Since then, she has specialized in digital marketing and marketplaces, managing accounts on Amazon, Miravia, Zerca, and eBay, while strengthening her analytical skills through her solid command of Excel. Her experience living in Australia and Spain has reinforced her adaptability, one of her key strengths.
For Jully, joining Década is a natural step to continue growing within the Amazon ecosystem. She values challenges and continuous learning, and outside of work she finds balance in the relationships she has built away from her native Colombia, as well as in travelling and embracing new experiences.
Guillermo Gonzalez
Guillermo joins the Década team as a Marketplace Account Manager. He has experience in retail managing more than 8 brands, having worked at two of the world’s largest Amazon Ads agencies. Passionate about data and technology, he focuses on continuous improvement and account optimization. He sees Década as the ideal platform to further develop his skills while contributing to the company’s growth. Outside of work, he enjoys going to the gym and practicing sports.





